Guardian Life launches innovative dental offers


New options include a deductible that decreases each year and 100% network coverage for children up to 12 years old

NEW YORK, May 10, 2022 /PRNewswire/ — The Guardian Life Insurance Company of America (Guardian®), one of the nation’s largest life insurers and leading provider of employee benefits, today announced the launch of new modern dental benefits designed to inspire wellness, deliver value to the consumer and make dental care more accessible.

Access to good dental benefits is increasingly essential to a person’s ability to feel, think and perform at their best. But with limited benefit dollars, especially in small businesses, employers naturally want to get the most out of their investment and choose the plans that employees will want and use. That’s why Guardian conducted extensive consumer research to determine the plan’s features and benefits that will help motivate usage and make better oral health more accessible. Guardian dental plans are designed to help members improve their oral health and general well-being.

By listening carefully to consumers, planholders and brokers, Guardian has developed new dental offerings, including:

  • Features that promote good long-term oral care, with a decreasing deductible, which reduces the member on the plan each year until they are $0 after three years.
  • Early Smiles, offering 100% network coverage for preventive, basic and major care for children up to 12 years old.
  • Affordable plan options, such as 100% coverage for preventative care with a flexible allowance for additional care and access to a new local network of dentists at deep discounts to help members save in select markets. These options can help businesses that were previously unable to offer dental benefits due to cost restrictions.

Guardian members continue to have access to helpful virtual care options, including teledentistry, as well as other healthy coverages, such as additional cleaning for employees with eligible health conditions.

“Our research1 shows that nearly 8 in 10 Americans with workplace dental insurance visit the dentist one or more times a year, compared to less than half (40%) of those with no coverage,” said Chris Smith, Head of Benefits for Guardian. “Dental benefits are an effective way to inspire well-being, which is why we’re especially excited to bring new and innovative ways to make oral care more accessible and affordable for customers.”

“Our customers have told us they want easy-to-understand dental benefits that support oral health,” said Jill Purcellhead of the Dental & Vision group, “With these new features, we are helping people feel, think, perform and, of course, smile their best.”

Purcell noted that poor dental health has been attributed to a higher incidence of heart disease, dementia, diabetes, rheumatoid arthritis and pregnancy complications, while good oral care and dental health have been associated with better overall physical and mental well-being.2

Additionally, according to a recent Guardian study, 10 times as many American adults said the pandemic had made them value and appreciate their dental benefits more.3

The new Guardian dental plans will be available from May 2022. To learn more about Guardian’s innovative new dental plans, visit

Guardian demonstrates its long-standing commitment to oral health not only through the plans it offers, but also through its ongoing support of the Dental Lifeline Network (DLN), which provides free dental care to vulnerable people who would otherwise would not have access due to cost or lack of coverage. As the title sponsor of DLN’s Donated Dental Services (DDS) program, Guardian has provided over $1 million to DLN since 2018, which in turn has facilitated over $20 million in the services given.

[This advertising content is not currently intended for anyone in the state of New Mexico]

DentalGuard insurance is underwritten and issued by The Guardian Life Insurance Company of America, New York, NY. Products are not available in all states. Policy limitations and exclusions apply. Add-ons and/or optional features may incur additional charges. 2022-137811 (Exp. 05/24)

About the Guardian
Every day, Guardian gives Americans the security they deserve through our insurance and wealth management products and services. Since our founding in 1860, our long-term vision has helped our clients prepare for whatever life throws at them, whether it’s raising a family, planning for the future, or caring for employees. Today, we’re a Fortune 250 mutual company and a leading provider of life, disability, dental and other benefits for individuals, in the workplace and through corporate-sponsored programs. the government. The Guardian community of more than 9,000 employees and our network of more than 2,500 financial representatives are committed to serving with expertise when, where and how our customers need us. Our commitments are based on a solid financial base, which at the end of 2021 included $10.7 billion in the capital and $1.9 billion in operating income. For more information, please visit or follow us on Facebook, LinkedIn, Twitterand Youtube.

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1 “Dental Basics”, Guardian Life Insurance, 2022

2 “The Link Between Oral Health and Overall Health,” Guardian Life Insurance, 2021

3 “Dental Basics”, Guardian Life Insurance, 2022

SOURCE Guardian


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